Brighton & Hove City Council and the NHS have created a short film to promote mindful driving to improve driver safety.
Keep your Mind in Gear is a short film produced as a partnership between the Road Safety Department of Brighton and Hove City Council and Sussex Mindfulness Centre.
- 1 in 5 young drivers aged 17-19 will be involved in a police reportable crash
- Failure to look properly/emotional/physical distraction is the largest collision factor for young drivers in Sussex and nationwide.
Research suggests that mindful driving can improve driver awareness and increase driver safety.
The film is designed to be shown to young people, within driver awareness courses and within schools and colleges to get the message across to be less distracted when behind the wheel. The aim is to introduce mindfulness to drivers in order to give them a tool to ensure that they are able to fully engage with the road environment when they are driving.
Key issues covered in the film are distraction – mobile phone/passenger/music/emotional and also road awareness such as approaching a junction/responses to traffic and pedestrians.